Kraken top Vegas in front of 50,000 fans
at the Winter Classic

Climate Pledge Arena sets back to back high attendance marks

Bad Bunny - March 9, 2024

Tom Segura - April 6, 2024

Kraken announce groundbreaking broadcast partnership

7.9% Social Engagement Rate

(Baseline 3-4%)

96% Positive Sentiment

Across All Platforms

~500,000 Impressions on

Day 1 of Announcement

+14% Open Rate on E-Mail

with over 200 forwards

"We have an incredible audience.

As we evolve, how do we continue to push to another level?"

-Tod Leiweke

Community Impact

$1.2M Raised at the inaugural Tidal Shift Gala

CPA becomes first arena to receive ILFI certification

$21M of $25M goal raised for Memorial Stadium redevelopment

Over $1M donated to organizations within ORF Community pillars

CPA earns True Zero Waste certification

Buoy made over 350 appearances throughout the PNW

1,500 Free Tickets distributed to 110 local nonprofits

$475,000 in Financial Assistance at KCI

Partnership Impact

Organizational Impact

Climate Pledge Arena is once again a Top 5 venue in North America based on events and ticket sales.

• 146 Publicly Ticketed Events
• 31 Private Events hosting 22,000 people
• 6500+ Public Tours

Despite a challenging year on the ice, the Seattle Kraken still boasted a Top 10 attendance mark and a very engaged fan base.

• 4.1% Social Engagement Rate (5th Highest in NHL)
• 1.4M App Sessions
• #2 in NHL Retail Sales

Kraken Community Iceplex is approaching maximum capacity with over 1M visitors.

• Added 300 Players in KHL (3,000 total participants)
• 57,000 32 Bar & Grill Patrons
• 134 Public Events

Seattle Center had a 25% YoY increase in annual visitors (10M) and is Washington's most visited Arts & Cultural Attraction.

• 2.1M Monorail Riders
• 315 Public Events